Social Media & Digital Ads
A Dynamic Social Media Campaign
Highlighting women in various roles across the organization. It offers an inside look at their experience and advice as a woman in the workforce as well as education on topics for women and their allies. The visual approach is a vibrant color story that evokes emotion and strength, and aligns with each individual woman and their persona.
The use of the organization’s brand is seen in the typography treatment, as well as elements throughout the layout.
Social Media Carousels
Sponsored ads to raise awareness of the top safety concerns crane operating companies should keep in mind.
Posts and stories to promote the eCommerce’s Education Days initiative to help customers use the many online tools for their HVAC businesses.
Corporate-branded Google Banner Ads
Ads targeting brokers and insureds highlighting the subcontractor risk product offering.
